Feb 24, 2021 | Content Marketing, Digital Marketing, Marketing Strategy
Due to the lack of ability to sell in-person as much as we used to, more and more companies are seeking ways to create virtual experiences and remote engagement with their customers. The human touch, even when virtual, is essential to sales success. In fact, the most...
Sep 18, 2020 | Digital Marketing, Marketing Insight, Marketing Strategy
As B2B markets quickly evolve in 2020, the ability to reach your exact audience is critical. Online advertising has become more important than ever to target and reach your prospects at all stages of the sales and marketing funnel while allowing you to track your ad...
Feb 13, 2020 | Uncategorized
Practicing what you preach is so important – no matter what you do. Our first website launched over eight years ago and provided a fantastic digital footprint for the start of Pivot Point Marketing. As you can imagine, so much has changed in the digital marketing...
Dec 9, 2019 | Social Media Marketing
During the past few months, several companies I know have struggled with administering their social media pages. In many instances, a page was set up by an employee that no longer works with the firm and the login credentials are no longer available or accessible....
