Jul 10, 2017 | Social Media Marketing
Did you know that in the last five years, social networks have acquired about 1 billion new users? In fact, over one third of the world’s population is now accessible via social media, and companies have gone from being skeptical about social media marketing to...
Feb 9, 2017 | Social Media Marketing
Leveraging social media to tell your story is very rewarding – and mastering some simple tips and techniques will ensure you’re being heard. We recently read an article that provides tips for combating the “noise” on social media while helping...
Jun 23, 2016 | Social Media Marketing
Looking for some great tips about how to leverage social media in your business? It’s worth reading this article that not only gives an important snapshot about why you should embrace social media – but also the most recent tools and techniques available...
Oct 5, 2015 | Social Media Marketing
My experience has been that many CEOs and Presidents are reluctant to adopt Twitter. According to a recent survey, there are significant benefits to be reaped from the use of social media by C-levels to build employee, customer and investor trust and relationships....
Jul 24, 2015 | Social Media Marketing
Did you know that there are over 1.9 billion people globally using social media to connect, collaborate and yes make buying decisions. It’s hard work to get their attention, add value, build a relationship and convert them to clients. Many of my clients say they...
Aug 14, 2013 | Marketing Insight, Social Media Marketing
I recently read an article that resonated with me because it strongly connected with the corporate philosophy for Pivot Point Marketing. The article discussed how corporate giving can have a positive impact on your brand and in turn boost sales. By aligning your...
