Apr 24, 2025 | Branding, Content Marketing, Email Marketing, Marketing Insight, Marketing Strategy
In challenging economic periods, customer priorities shift and so must your marketing strategy. B2B companies often turn to marketing strategists not just for growth, but for resilience. With the right mix of creativity, data-driven insights, and People2People...
Feb 7, 2018 | Email Marketing
Did you know that email remains the most effective digital communication channel with an average of $38 in returns for every $1 spent? In fact, email is still a significantly more effective way to acquire customers than social media according to a McKinsey report....
Mar 17, 2017 | Email Marketing
Did you know that over 205 billion emails are sent out every day? Despite all the advances in social media, email marketing continues to be a successful method for reaching new business leads, developing rapport with customers and establishing your company as an...
Apr 4, 2016 | Email Marketing
Every so often you read an article that is a “must read”. If you engage in email marketing, there is a lot to be learned from new trends in reaching out to consumers. After all, if your company had sent out over 134 million emails, you’d learn a...