Did you know that email remains the most effective digital communication channel with an average of $38 in returns for every $1 spent? In fact, email is still a significantly more effective way to acquire customers than social media according to a McKinsey report....
Did you know that over 205 billion emails are sent out every day? Despite all the advances in social media, email marketing continues to be a successful method for reaching new business leads, developing rapport with customers and establishing your company as an...
Every so often you read an article that is a “must read”. If you engage in email marketing, there is a lot to be learned from new trends in reaching out to consumers. After all, if your company had sent out over 134 million emails, you’d learn a...