Mar 6, 2026 | Marketing Insight, Marketing Strategy, Media Relations, SEO, Social Media Marketing, StoryTelling
Are you competing on price, or are you competing on trust? 🤝 In Episode 17 of No Lids, No Limits podcast, marketing expert Angelia Darnbrough with Pivotpoint Marketing warns that relying on generic messaging often leads manufacturers straight into a race to the...
Feb 12, 2025 | Branding, Content Marketing, Marketing Insight, Marketing Strategy, Social Media Marketing, StoryTelling
In a world filled with data, facts, and figures, storytelling stands out as a method for captivating, connecting, and compelling an audience to take action. People are naturally drawn to stories as they are engaging, relatable, and memorable. In B2B marketing, where...
Dec 10, 2024 | Branding, Destination Marketing, Digital Marketing, Marketing Insight, Marketing Strategy, SEO, Social Media Marketing, StoryTelling, Website Design
Pivot Point Marketing is part of the marketing collective, SaladBar Group. We have partnered with diverse destinations throughout British Columbia, helping them elevate their brands and boost their local economies. Our turnkey programs are tailored to what makes a...
Aug 18, 2023 | Branding, Content Marketing, Marketing Insight, Social Media Marketing, StoryTelling
According to LinkedIn’s most recent B2B Marketing Benchmark, which surveyed 2,000 B2B leaders – it’s the importance of storytelling. Telling your why in the market is more important than ever. We have been successfully using People2People marketing to...
Dec 9, 2019 | Social Media Marketing
During the past few months, several companies I know have struggled with administering their social media pages. In many instances, a page was set up by an employee that no longer works with the firm and the login credentials are no longer available or accessible....
Jan 4, 2018 | Social Media Marketing
We loved this recent article discussing how to protect your brand in social media. Some great advice that you should definitely consider applying to your online brand building efforts. Read the complete article, 4 Strategies to Help Protect Your Brand in Social...
