The post-lockdown COVID era is seeing more and more brands competing frantically for attention. We’re seeing brands shifting their positioning, look and feel in response to the pandemic as attitudes and preferences evolve. What was important before the pandemic, may...
Practicing what you preach is so important – no matter what you do. Our first website launched over eight years ago and provided a fantastic digital footprint for the start of Pivot Point Marketing. As you can imagine, so much has changed in the digital marketing...
We’re all creatures of habit. It can be hard to know when it’s time for a change. Even harder when it applies to your business or organization. Ask yourself whether or not your current brand is really reflective of where you are today. Often, we discover that our...
