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The CEO’s Strategy for Growth: Realizing the Underestimated Potential of Marketing

The CEO’s Strategy for Growth: Realizing the Underestimated Potential of Marketing

Mar 11, 2024 | Marketing Insight, Marketing Strategy

Marketing today is more than branding and advertising, it has evolved into a multi-dimensional and technical discipline, with new marketing technology solutions rapidly proliferating every year. According to a recent McKinsey report, companies that prioritize...

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