Pivot Point Marketing is part of the marketing collective, SaladBar Group. We have partnered with diverse destinations throughout British Columbia, helping them elevate their brands and boost their local economies. Our turnkey programs are tailored to what makes a specific location unique, delighting and engaging tourists, business travelers, and event planners alike.

With stunning unique landscapes along Canada’s west coast as our back drop, we have successfully crafted marketing strategies that inspire unforgettable, heartfelt experiences.

Our team consists of entrepreneurs, experts, Gen X, and Gen Y critical thinkers. We have one thing in common – an ability to create emotional connections that make destinations memorable. We create the enviable.

Transform your destination into a ‘must-visit’ experience that resonates with travelers around the world. 

   

Why choose SaladBar Group?

Fresh Perspectives
Our approach to destination marketing ensures that we act as an official tour guide for the destinations we represent. We know how to create compelling narratives that engage and captivate audiences.

Decades of Experience
Our team comprises experts with over 70 years of combined destination marketing experience who continue to lead a dynamic team of senior-level strategists and digital natives. Together, we bring best practices and big-picture thinking to every project, ensuring unparalleled results.

Passion for Communities of All Sizes
As proud residents of BC’s Sunshine Coast and Vancouver Island, our team’s love for rural living informs our work. We understand the unique charm and challenges of smaller communities, having lived in places like the Comox Valley, Lethbridge, and Village Bay. This connection fuels our commitment to showcasing the best of the west.

Outdoor Enthusiasts
From hikers and kayakers to skiers and photographers, our team lives the experiences BC destinations offer. This first-hand understanding allows us to authentically highlight the beauty and adventure of your location.

Results-Driven Strategies
Our integrated marketing campaigns are designed to elevate your destination’s brand and reflect its core values and identity. Leveraging our creativity and digital marketing expertise, we drive engagement, increase visibility, and foster genuine connections with your audience.

View our team of marketing experts and connect with us to see how we deliver destination marketing services that craft authentic connections.

SaladBar Group has worked with these great destinations in BC: