Branding and Website Design


Pivot Point

Uplift Destination Marketing Services (DMS) is British Columbia’s experience building expert offering a distinctive blend of strategic travel trade media relations and tourism sales representation. 


Destination Marketing


Web Design 

PRoject Description

Logo & Brand Elements

The universe has created the stunningly unique landscapes of Canada’s west coast, providing backdrops for getaways that offer inspiring, one-of-a-kind heartfelt experiences.

The name of this company, Uplift, builds on the way we feel after experiencing the best of British Columbia – interconnected and stronger. It is also a reflection of the founder who is passionate about developing strategic media relations and sales through her network of North American industry professionals and tourism contacts to consistently increase market visibility.  

The Uplift icon was designed with intent. The sun is symbolic of energy, life, warmth, and positivity. The interconnected soft triangles that create a woven feel which is a nod to bringing people and destinations together. The sun icon is intentionally Celtic, to reflect a timelessness and acknowledge the founders’ lineage. 


Uplift logo mark


Creating an online presence that extends the beauty of British Columbia was the main focus for the the Uplift website. The team wanted to show what it is like to change your point of view by visiting this vast province.

The website reaches out to growing hospitality and culinary companies that need sales and marketing, targeted PR, tradeshow/event management, and media relations.

PPM Services

  • B2B/P2P marketing strategy
  • Corporate naming
  • Brand development
  • Website development – Pear Advertising and Design
  • SEO – Railtown Media
  • A SaladBar project – Marketing in Collaboration

Visit the Uplift DMS website

All I can only say is “wow” to start! The site is gorgeous. It truly reflects the beauty of British Columbia, my feelings, and philosophy. Love it! I have so enjoyed working with the team using their insight and dedication to launch my company. I’m excited about what the future will bring!
Suzanne Girard

Founder, Uplift Destination Marketing